Emma Scales

Emma Scales is Managing Director for Publicis Sapient in ASEAN. She is a member of the Publicis Sapient Global Leadership Team and her role is to drive growth in ASEAN.

Based in Sydney, Australia, Emma has been with Publicis Sapient since 2007, and brings with her over two decades of experience across three continents leading teams, driving growth and delivering transformative change for clients, teams and businesses.

With her people-oriented expertise and growth mindset, Emma has led global, regional, and country-level change initiatives that affect 10,000’s of people. She has also partnered with executives across markets and industries to pivot their APAC businesses towards a global strategy, or to navigate through disruptive transformation in their local context.

Emma is passionate about financial inclusion and the role governments, financial institutions, and consultancies can play in supporting a brighter financial future for the people in ASEAN. 

Prior to her current role as Managing Director, ASEAN, Emma was the People Strategy Lead for Asia Pacific where she worked with the leadership team to define a strategy that truly reflected the organisation’s ambition. She was also previously the Global Lead for Talent and Learning for SapientNitro while based in London, United Kingdom.