, India

Indian consumers report debt stress despite 90% optimism

Over a quarter struggle to keep up with some credit repayments.

Most credit-active Indian consumers expect their financial position to improve over the next year, although a sizeable share still report difficulties managing debt and repayments.

About 83% said their current level of debt is manageable, whilst 91% said their household income is sufficient to cover regular monthly expenses, according to Experian research conducted by Forrester Consulting. 

Another 87% said they have savings available to cover an unexpected expense, such as car repairs or medical bills. 

The July 2026 survey of 480 credit-active, digitally literate Indian consumers found that 90% expect their financial situation to improve over the next 12 months.

However, the survey also showed pressure on some consumers. Around 35% said they feel stressed by the amount of debt they currently hold, whilst 27% said they find it difficult to keep up with some credit repayments.

Another 26% said they often rely on credit to cover basic monthly expenses, and 16% said they had missed or delayed a credit repayment during the past 12 months.

Demand for borrowing also remains relatively high. 

Two-thirds, or 66%, of respondents said they would consider taking out additional credit over the next year, although current interest rates are acting as a deterrent.

Most consumers considering new borrowing are also taking a more cautious approach to spending. 

About 68% said they would take out new credit only to meet essential needs rather than for discretionary purchases.

Competition between lenders could influence where consumers borrow. Experian said 80% of respondents are willing to switch lenders for better rates.

The research said easier loan comparisons and automated financial tools could make switching between lenders more frequent, potentially increasing refinancing and balance transfers.

Experian said consumers are showing confidence about their finances, but the figures also indicate that debt costs and repayment pressures remain an issue for part of the market.
 

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