Visa and STB join forces to put Singapore on Visa Destinations platform
They will focus on promoting dining and night-time experiences in Singapore.
Visa and the Singapore Tourism Board (STB) signed a memorandum of understanding (MOU) to promote Singapore as a travel destination.
Singapore will join the Visa Destinations platform, where Visa cardholders will be offered benefits and experience packages.
The collaboration will see Visa and STB work together to promote Singapore’s tourism products, with a focus on dining and night-time experiences, according to an announcement in October 2026.
They will also identify tourism opportunities, and develop co-branded marketing campaigns.
Singapore is the second country to launch Visa Destinations in Asia Pacific, following Thailand. The programme will commence in Singapore in November.
Visa and STB will offer benefits and experiences for travellers across tourism industries including attractions, dining, entertainment, retail and tours.
Visa and STB will also work closely to curate offers that showcase local businesses, including building on an existing partnership with Pelago by Singapore Airlines to promote attractions and tours.