InCred launches UHNW wealth platform with three Avendus veterans

It offers personalised wealth, asset allocation, and investing services.

InCred Capital has launched InCred Back, a wealth management and investing proposition targeting ultra-high net worth (UHNW) individuals, entrepreneurs, and business families.

It offers highly personalised wealth management services as well as asset allocation, alternatives, public and private markets, credit, liquidity solutions, and global investing services, the India-based wealth and investment service provider said in a 25 August announcement.

InCred Black was co-founded with Alok Agarwal, Harmeet Sahney, and Zarksis Gotla. The three are credited with building the wealth business at Avendus over the last 15 years.

Agarwal, Sahney, and Gotla previously worked at firms such as Kotak, Barclays, and Credit Suisse. They are expected to play a central role in shaping InCred Black.

InCred’s wealth franchise recently crossed ₹1 lakh crore assets under management (AUM).

“InCred Black raises the bar further—bringing a sharper proposition, differentiated access and the full capabilities of InCred to our most sophisticated clients, while strengthening the broader wealth management platform,” said Bhupinder Singh, founder and group CEO of InCred Group.